Launching shoe & fashion greeting cards this fall

Illustration by Nalini Arora

During the holidays in 2009, I wanted to send notes to my clients thanking them for their business. I always felt that emails were just so impersonal. There is also something very nice about snail mail. Who doesn’t love to get a little surprise?

I designed shoe holiday cards. They were novelty and fun. You can see a few here.

Since then I’ve designed a holiday card year after year. I’ve also designed personalized shoe thank you cards using watercolor, markers, or gouache .

I had many of my clients tell me they anticipate the cards every year. They look forward to the creativity and playful cards. Clients, friends, and family encouraged me to start my own greeting card line. I wanted to do it every year, but just got too busy.

This year, I am luckily still busy, but I decided it was time. It was time to take a chance and also do something I love doing which is drawing. . I will be launching my shop this fall. I’m super excited about the launch, and am enjoying the creation of it as we speak.

I’ll keep you posted when the shop launches! Watch here or here for the announcement.